Boost your sounds with the Sony Ericsson W395 Walkman™ phone

10 February 2009

Sony Ericsson is bringing great music to the masses with the slick slider W395 Walkman™ phone, complete with large powerful built-in stereo speakers. Experience high sound quality and thumping bass that lets you share the concert experience with friends.

London – February 10, 2009 – Today’s announcement sees Sony Ericsson putting youth at the forefront with the W395. Enjoy a full range of great music through special stereo speakers that boost your sounds or pump up the volume with the HPM-64 stereo headset with stereo widening for a great sound experience.

The affordable W395 also comes complete with dedicated control keys for managing your music, a 1GB memory card and an FM radio to keep users up to date with the latest tracks. Sony Ericsson favourite TrackID™ will help you find that elusive song, even if you’re not sure of the name, while PlayNow™ provides a full range of mobile entertainment content downloadable from your handset – from unique themes and wallpapers to specially developed ring tones.

“Sony Ericsson takes pride in understanding the youth market, and the W395 is a mobile phone that caters to all their needs with great music quality.” said Alexandre Cardon, Global product marketing manager (music) at Sony Ericsson. “Our most affordable Walkman slider phone to date allows users to share music with friends as well as video clips and photos for the ultimate entertainment experience.”

If music is not enough and photography is more your forte use the 2.0 megapixel camera for snapping shots and share them through your blog or via Bluetooth™ to friends.

The W395 Walkman™
Pump up the volume with the following features:

* Powerful built-in stereo speakers with high quality bass
* Stereo headset to turn your phone into a dedicated music player – be your own DJ
* True music machine with Walkman™ music player, TrackID™ and PlayNow™
* TrackID™ - find the tracks you love easily
* PlayNow™ - download a full range of mobile entertainment
* Crystal clear 2.0” display – view your photos in all their glory
* Motion gaming support.

The W395 Walkman™ supports GSM/GPRS/EDGE 850/900/1800/1900. W395 Walkman™ will be available in selected markets from Q1 in the colours Dusky Grey and Blush Titanium.

The Sony Ericsson W395 Walkman™ at a glance

Camera
2.0 megapixel camera
Up to 2.5x digital zoom
Photo fix
Picture blogging
Video recording

Music
Walkman™ player
Stereo speakers
Album art
Equaliser
Stereo widening
PlayNow™
TrackID™
Bluetooth™ stereo (A2DP)
Music tones (MP3/AAC)

Web
Openwave™ Web browser

Communication
Speakerphone
Polyphonic ringtones
Vibrating alert

Messaging
Email
Picture messaging (MMS)
Predictive text input
Sound recorder
Text messaging (SMS)

Design
Picture wallpaper
Wallpaper animation

Entertainment
3D games
Motion gaming (support)
Java
FM radio with RDS
Video streaming
Video viewing

Connectivity
Bluetooth™ technology
Modem
USB mass storage
USB support

Organizer
Alarm clock
Calculator
Calendar
Flight mode
Phone book
Stopwatch
Tasks
Timer

Accessories
In-Box:
* W395
* Battery
* Battery Charger
* 1GB Memory Stick Micro™ (M2™)
* USB cable
* Stereo portable handsfree
* HPM-64 Stereo headset
* User book

Facts and Figures 1)2)
Size: 96 x 47 x 14.9 mm
Weight: 96 grams

Colours:
Dusky Grey
Blush Titanium

Main screen: 262,144 colour TFT, scratch-resistant
Resolution: 176 x 220 pixels
Size: 2.0 inches

Phone memory: Up to 10MB
Memory card support: Memory Stick Micro™ (M2™)

Talk time GSM/GPRS: Up to 8 hrs
Standby time GSM/GPRS: Up to 480 hrs

Music listening time: Up to 12 hrs 30 min

Availability and versions
Networks
W395:
GSM/GPRS/EDGE 850/900/1800/1900

Available in selected markets from Q1 2009.

Legal

1) Facts and features may vary depending on local variant.

2) Talk and standby times are affected by network preferences, type of SIM card, connected accessories and various activities e.g. games. Kit contents and colour options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2009.

The liquid identity, TrackID and PlayNow are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony, Walkman, Mega Bass and Smile Shutter are trademarks or registered trademarks of Sony Corporation.
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
TrackID is powered by Gracenote Mobile MusicID. Gracenote and Gracenote Mobile MusicID are trademarks of Gracenote, Inc.
Bluetooth is a trademark or registered trademark of Bluetooth SIG Inc.
Microsoft and Exchange ActiveSync are trademarks or registered trademarks of Microsoft Corporation.
Other product and company names mentioned herein may be the trademarks of their respective owners.
Any rights not expressly granted herein are reserved. Subject to change without prior notice.

Sony Ericsson is a top, global industry player with sales of around 97 million phones in 2008. Diversity is one of the core strengths of the company, with operations in over 80 countries including manufacturing in China and R&D sites in China, Europe, India, Japan and North America. Sony Ericsson was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London.

FOR MEDIA INFORMATION PLEASE CONTACT:
Sony Ericsson Global Communications & PR
Mattias Holm: +44 208 762 6065
General Press: +44 208 762 5858
E-mail: press.global@SonyEricsson.com
Product images: www.sonyericsson.com/press